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  • February 15, 2024

The Business of Sport: A Growing Market

Sport is a passion that unites people all over the world, a time for gathering, sharing, and having fun. But it is also a growing industry that generates billions in revenue annually. The economic impetus derived from events, television rights, sponsorships, and merchandising is colossal.

Besides, sport is an excellent support for brands, and we can now see athletes representing brands and products such as CBD oils and creams and even CBD hash that are used for sports recovery (find out about Justbob’s CBD hash with a high CBD content)!

Sport and its marketing strategies

Sports marketing is based … Read the rest